General

According to recent surveys by the Pew Internet Trust, 60 – 80 percent of Americans have used the Internet to find health information; and as of January 2008, the Internet rivaled physicians as the leading source for health information. In fact, iCrossing’s “How America Searches: Health and Wellness” January 2008 report states: Internet is the most widely used resource forRead more

In an article today in the Boston Globe called “Hurry up, the customer has a complaint”, author Carolyn Johnson cites several examples of consumers complaining quite publicly about products and services in their blogs and other social media options like Twitter. “We’re in a world where one person, by their actions, can make a company look bad, and it can get echoed and amplifiedRead more

I’m pleased to be serving as the online strategist for Carenet (ANW for short), and am currently in Boston attending the Drug Information Association (DIA) show with a few ANW folks. ANW just announced our Health 2.0 initiative, helping pharma, food and other clients negotiate the changing world of communications online safely and securely. I’ve been attending shows forRead more